When Inflation costs you elections- it will be avoided

The Trump Triumph demonstrates why inflation in the US and in much of the developed world is persistently low. Inflation is unpopular- it can cost you the next election – especially when the growth in incomes of the workers, wage and salaries, lag  the increase in prices. Which they have done in the US until recently, despite the high levels of employment.

The recipe for controlling inflation is well known and usually well practiced. Simply put it requires that the increase in the demand for goods and services be closely matched to the increase in the real supply of goods and services that are the source of all incomes. If demand appears to be growing too rapidly in ways that add to the ability of firms to easily raise their prices, the remedy is to raise the cost of credit – raise interest rates to discourage borrowing to spend more. Actions not beyond the with of a modern, data dependent and politically independent central bank.

A temptation not generally avoided in the persistently high inflation economies, Africa provides many examples, of a central bank and its cohort of retail banks, to fund a large proportion of additional government spending. Then consistent increases in the supply of money ( of bank deposits) and bank lending, stimulate demand for goods services and assets and continuously higher prices, inflation persistently in the high teens, are the inevitable rationing mechanism.

Yet this was the classic way inflation ran out of control in the US post the Covid lock down shocks to supply and incomes. The spending of the US government rose dramatically and generously to compensate workers for their enforced idleness. With the strong backing of the Fed and its willingness to buy the extra government bonds being issued, on a huge extra scale. It was classic money creation and a burst of inflation – more demand and less supplied-  followed.  

Seemingly, unforgivingly, to the surprise of the Fed who then had to play catch up with much higher interest rates that naturally were very unpopular with potential house and car buyers. The flow of money into financial assets raised their prices and were much welcomed by the minority of wealthy Americans who have enjoyed a massive improvement in their balance sheets. US household wealth is up by over 50 trillion since Covid. US household incomes have barely increased since then- and are barely highr when adjusted for inflation.

But there is now every reason to expect US inflation to stay down around the 2% p.a level it is falling towards. Even should Fed  Chairman Powell be replaced. The political case for low inflation has been reinforced. Ironically what the responses to Covid took away from the second Trump campaign- gave it all back in the third.

The South African authorities, especially its independent central bank would like to aim at lower, developed world type inflation rates. South Africans would welcome such outcomes. But is it a realistic objective? The inflation outcomes will depend critically and unavoidably on the path of the exchange rate. If for example, the ZAR more or less retains its exchange value with the Aussie dollar- as it has been doing lately – SA could enjoy similarly low Australian type inflation and interest rates. It would then be a very smooth ride to lower inflation.

But the ZAR is clearly not under the control of the Reserve Bank. It is determined by SA politics and the outlook for SA growth. It is the political risks to the growth outlook for the SA economy and the ability to fund government spending without money creation that drives exchange rate weakness and generally higher prices. Too much spending has not been the reason for SA inflation. The exchange rate shocks for our very open economy have driven prices higher and inflation expectations higher. Limiting demand to counter these forcers acting on prices has meant less growth and not much less inflation.

We must hope that the new political dispensation gives SA more growth and more exchange rate stability. If it does persistently low inflation will follow painlessly. If not chasing the inflation tail will just add to economic misery.

Inflation in SA – a story of the mighty ZAR

Inflation in SA has nearly halved since June. From 5.1% p.a then to 2.8 in October. Indeed average consumer prices have hardly risen at all since June. In October they fell marginally, and over the past three months the CPI has hardly budged, and price increases were close to zero.

Inflation and the SA CPI; Monthly Data

One observation that one can make is that such price stability could not have occurred without a very strong rand. A rand that has gained value against a range of low inflation currencies. This year to date the rand is worth four per cent more USD, can buy six per cent more Euros and seven per cent more Aussie dollars. The year before the rand had weakened VS these currencies by over 10%. Its surely no surprise that inflation in SA accelerated in 2023 and has sharply decelerated this year.

The ZAR Vs the USD, the Euro and the Aussie Dollar. Daily Data (2024=100)

One can also conclude that the exchange value of the ZAR drives the direction of prices in SA – rather than the other way round. SA is a very open economy. Flows of exports and imports account each for about 30% of GDP- of total supply and demand in the economy. What we pay in rands for imports and receive for exports helps determine all prices in a systematic way. You can tell as much at the petrol pump.

And so how then can SA achieve currency strength and low inflation? The answer would also seem obvious enough. Form a government of national unity that is expected to raise growth rates, improve the outlook for SA bonds and equities and so more capital will flow in more than out leads to less rand weakness and inflation expected in the future.  Lower long term bond yields, lower costs of capital generally, all reinforce the growth momentum. And with lower inflation short term interest rates decline just as predictably, as they can be expected to rise with rand weakness. Yet expectations of faster growth have to be reinforced with consistent growth enhancing actions. Investors can be encouraged, they can as easily be disappointed.

It is not only in South Africa that politics and the economic policies and outcomes associated with a change in leadership drive the direction of the exchange rate. And depending on the degrees of openness to foreign trade that will then drive the direction of all prices. The exchange rate leads and prices follow, and the exchange moves in response to changes in expectations of returns in the capital market. The exchange value of the USD,  the essential reserve currency, is subject to large changes in direction, persistently so, that have little to do with differences in inflation between the US and its principle trading partners. And everything to do with expected returns on capital invested. But will have a significant impact on the profits and growth prospects of businesses that engage in foreign trade.

The DXY is a weighted Index of the exchange value of the USD Vs the major currencies, the Euro, Yen etc.. It gained nearly 50% additional exchange value between 1995 and 2000. It then declined from an Index value of 120 to 70 by the time of the Global Financial Crisis. The dollar since has been on a mostly upward tack since and clearly has received a boost from the Trump ascendancy. From which the ZAR has not be immune but has behaved broadly in line with all other currencies. Dollar strength will be far more easily managed provided the ZAR holds its own with the other low inflation currencies, as it has been doing.

But for the Trump administration the impact of the potentially stronger dollar on trade flows may be far more important than the impact of higher tariffs on imports and the retaliation that may follow and on prices US consumers will pay. The unpredictability of exchange rates, despite low rates of inflation in the developed world, especially of the exchange value of the USD, is a fundamental flaw of global trade and finance that all economies including SA have to cope with.

The exchange value of the US dollar